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highSMS & Text Scams2 min read

"You've Won a Prize" Text Message — Why It's Always a Scam

A text says you have won a cash prize, gift card, or sweepstakes and need to click a link or call a number to claim it. You cannot win a contest you never entered. These texts are designed to harvest your personal information or trick you into paying a fake processing fee.

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How This Scam Works

Note: This scam typically arrives via text message, not email. If you received a suspicious email, forward it to check@scam.support for a free risk assessment. For text scams, report to the FTC — see all reporting agencies.

A text says you have won a cash prize, gift card, or sweepstakes and need to click a link or call a number to claim it. The text may mention a well-known brand like Walmart, Amazon, or Apple. You cannot win a contest you never entered. These texts are designed to harvest your personal information or trick you into paying a fake processing fee.

According to the FTC, prize, sweepstakes, and lottery scams were the second-most reported fraud type in 2023, with reported losses of over $339 million.

Red Flags

  • Text says you won a prize for a contest you never entered
  • Asks you to click a link or call a number to claim
  • Requires a fee or tax payment to receive your winnings
  • Mentions a well-known brand to seem legitimate
  • Creates urgency — claim within 24 hours or lose it

What You Should Do

What To Do

  • Do not click any links or call any numbers
  • Remember: if you did not enter a contest, you did not win one
  • Never pay a fee to claim a prize
  • Delete the text message
  • Forward the scam text to 7726 (SPAM)

Sources

Report this scam

Report in the United States

the FTC

"You've Won a Prize" Text Message — Why It's Always a Scam | Scam Support